--- title: "Free Guide to Building a Franchise | FranchiseED" description: "Download the free Guide to Building a Franchise — the four phases of building a franchise system in Australia, your Franchising Code obligations, and what it really costs." lang: en-AU json-ld: | [ { "@context": "https://schema.org", "@type": "WebPage", "name": "You've Decided to Franchise. Here's What Actually Happens Next.", "description": "Download the free Guide to Building a Franchise — the four phases of building a franchise system in Australia, your Franchising Code obligations, and what it really costs.", "url": "https://franchise-ed.com.au/lp/youve-decided-to-franchise-heres-what-actually-happens-next", "isPartOf": { "@type": "WebSite", "name": "FranchiseED", "url": "https://franchise-ed.com.au" }, "publisher": { "@type": "Organization", "name": "FranchiseED", "url": "https://franchise-ed.com.au", "logo": { "@type": "ImageObject", "url": "https://franchise-ed.com.au/og-image.png" } }, "primaryImageOfPage": { "@type": "ImageObject", "url": "https://franchise-ed.com.au/og-image.png" }, "author": { "@type": "Person", "name": "Kerry Miles", "url": "https://franchise-ed.com.au/about" } }, { "@context": "https://schema.org", "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://franchise-ed.com.au/" }, { "@type": "ListItem", "position": 2, "name": "You've Decided to Franchise. Here's What Actually Happens Next.", "item": "https://franchise-ed.com.au/lp/youve-decided-to-franchise-heres-what-actually-happens-next" } ] }, { "@context": "https://schema.org", "@type": "WebSite", "name": "FranchiseED", "url": "https://franchise-ed.com.au", "publisher": { "@type": "Organization", "name": "FranchiseED", "url": "https://franchise-ed.com.au", "logo": { "@type": "ImageObject", "url": "https://franchise-ed.com.au/og-image.png" } } } ] --- [![FranchiseED](/assets/franchise-ed-logo-CngErwKv.png)](/) Coaching & Mentoring[About](/about)[Resources](/blog)[Testimonials](/testimonials)[FAQ](/faq)[Contact](/contact) [Book a Call with Kerry](/schedule-consultation) Download the Free Guide # You've Decided to Franchise. Here's What Actually Happens Next. A free 14-page guide that walks through the four phases of building a franchise system — from proving your model to recruiting your first franchisees and growing the network. Written for Australian business owners, with the Franchising Code obligations and the real costs included. Get the Free Download We'll email you the PDF — no spam, unsubscribe any time. You've Decided to Franchise. Here's What Actually Happens Next. By Kerry Miles · FranchiseED Free PDF Direct To Inbox ### Get the guide by email Enter your details and we'll email you the PDF. First name Email address Email Me The Guide We respect your privacy. Unsubscribe at any time. ## Deciding is the easy part Most business owners get the sequence wrong. They pay for legal documents before their systems are documented. They recruit franchisees before testing whether the model works in someone else's hands. They set fees by copying competitors, then find out two years later the numbers don't stack up. That's not a legal problem. It's a sequencing problem. This guide fixes it. ## What's inside the guide ### Phase 1 - Foundation Prove your model. Document it. Protect it. Get advice before you spend. ### Phase 2 - System Development Build the training. Build the support infrastructure. Both before you sell a single franchise. ### Phase 3 - Recruitment and Launch Define your ideal franchisee. Screen properly. Pilot before you scale. ### Phase 4 - Growth and Optimisation Track franchisee profitability. Listen through an advisory council. Keep investing after the launch buzz fades. ## What makes this guide different: The part most guides skip - Franchise Code Obligations This guide is written for Australian business owners, addressing local regulations and market conditions. - What it Actually costs Setup investment and how the franchisor revenue model really works. - Six Challenges that Catch New Franchisors Out Starting with the shift from operator to franchisor. - AI Pro Tips at every Phase For the repeatable work, not the strategy. ## Who This Guide Is For You run a business that works. You're past "should I?" and onto "how?" Not there yet? Start with the Franchise Decision Workbook - ten questions to test whether franchising is the right move at all. Come back here when the answer is yes. ![Kerry Miles - Franchise Mentor & Industry Expert](/assets/kerry-miles-CJXO7SCh.jpg) Written by ## Kerry Miles [Learn more about Kerry](/about) ## Still have questions? The best way to get clear answers about your specific situation is a direct conversation. Book a Call with Kerry — no obligation, no sales pressure, just straight answers. [Book a Call with Kerry](/schedule-consultation) Or email Kerry directly at kerry@franchise-ed.com.au ![FranchiseED](/assets/franchise-ed-logo-new-DqD5Gbbv.png) Helping Australian business owners make clear, confident decisions about franchising. #### Services - [Coaching and Mentoring](/services/franchise-coaching-mentoring) - [Franchise-Ready Accelerator](/services/franchise-ready-accelerator) #### Company - [About Us](/about) - [Blog](/blog) - [Testimonials](/testimonials) #### Support - [Contact Us](/contact) - [FAQ](/faq) - [Franchise Glossary](/glossary) [kerry@franchise-ed.com.au](mailto:kerry@franchise-ed.com.au)[+61 438 784 511](tel:+61438784511)Brisbane, QLD, Australia ### The Emerging Franchisor Insider Regular insights on franchising, franchise readiness, and building sustainable systems — written for business owners who are thinking seriously about franchising. No hype. No hard sell. Just practical thinking delivered to your inbox. Subscribe We respect your privacy. 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